business strategy
Rework Chapter 1 What's Rework "Rework" is a business and self-help book written by Jason Fried and David Heinemeier Hansson. It was first published in 2010. The book challenges traditional business practices and provides unconventional ad…
Barbarians at the Gate logo Chapter 1 What's Barbarians at the Gate "Barbarians at the Gate: The Fall of RJR Nabisco" is a non-fiction book written by Bryan Burrough and John Helyar. It was published in 1989 and documents the leveraged buy…
The Tipping Point Chapter 1 What's The Tipping Point The Tipping Point is a term coined by author Malcolm Gladwell in his book "The Tipping Point: How Little Things Can Make a Big Difference." It refers to the moment when an idea, trend, o…
The Halo Effect Chapter 1 What’s Halo Effect "The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers" is a book written by Phil Rosenzweig. It challenges common misconceptions in business management and offers in…
Shoe Dog Chapter 1 What’s about Shoe Dog "Shoe Dog" is a memoir written by Phil Knight, the co-founder and former CEO of Nike. It was published in 2016 and provides an inside look into the early years and growth of Nike, one of the world's…
Contagious logo Chapter 1 What’s Contagious "Contagious: How to Build Word of Mouth in the Digital Age" is a bestselling book written by Jonah Berger, a professor of marketing at the Wharton School at the University of Pennsylvania. The bo…
moneyball Chapter 1 What’s Moneyball Book About Moneyball Book is a book written by Michael Lewis that explores the unconventional and data-driven approach used by the Oakland Athletics, a Major League Baseball (MLB) team, to build a compe…